Rivea

Redesigned to stand out! We gave Rivea Toilet Paper a fresh, modern look that customers will love.

Celebrating softness, strength, and sustainability. Redefining everyday essentials with care.

Client
Top Soft Papers
Year
2022
Challenge

Our client aimed for a brand transformation to create a modern look that stands out and pops on shelves.

The challenge of design for Rivea Peach and Chamomile Toilet Paper was to create a fresh, modern look that not only stands out on the shelves but also resonates with customers. Balancing aesthetics with functionality while ensuring the design reflects the product’s unique qualities was key to making it appealing and memorable.

Goal

We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.

The goal of the design for Rivea Peach and Chamomile Toilet Paper was to create a fresh, modern look that stands out and appeals to customers.

 

Result

The rebranded packaging experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.

The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.

Bringing back visitors to the world of craft beer! Such an exciting journey!

Bringing back visitors to the world of craft beer! Such an exciting journey!

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